The word “delicious” is a complex reaction from our brain. It leads the reaction of pleasure. When we see the same food that we feel delicious next time, “cues associated with the pleasure response demand our attention, motivate our behavior, and stimulate the urge.” This means when we satisfy with a kind of food, our brain will send a signal of happiness. When we see this same food next time, we will urge to eat, to get same satisfaction. Thus, we eat again because we know we will get reward. Especially when we feel pressure, the desire will be stronger. I have this experience recently; I feel a lot of pressure. I couldn’t help myself. I just want to eat. When I couldn’t eat any more, I still need a candy in my mouth. As long as I eat, I feel calm and relax. I know I shouldn’t do this, and I do gain several pounds recently. I think this situation is similar with people who use opium. We all know the harm, but we couldn’t refuse the reward of pleasure from our brain.
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